Twentieth Century Modern Masters
Twentieth Century Modern Masters was an exhibition at the The Royal College of Art, London, featuring selected works from the Jacques and Natasha Gelman Collection.
A strong, hand-rendered calligraphic style was developed to brand the opening event of this international exhibition of contemporary paintings. The beautifully drawn text was cropped and used in a variety of formats to create an expressive brand for this exhibition sponsored by United Distillers (part of Guinness Plc).